Katie Guasco hired as parish Tourist Commission’s new chief marketing officer | News

The St. Tammany Parish Vacationer and Conference Fee has hired Katie Guasco as main advertising and marketing officer to oversee a team and report to president and CEO Donna O’Daniels. Guasco will be responsible for the commission’s brand technique, marketing, advertising and marketing, community relations, electronic and print material, social media and the St. Tammany Movie Fee.

Guasco has much more than 16 years of internet marketing working experience, commencing her tourism career in 2006 at Pay a visit to Baton Rouge and doing work her way up to internet marketing director. Most a short while ago, she was the vice president of advertising and marketing at the particular interest publisher Hoffman Media, LLC, where she worked with customers to create specific promoting campaigns across print, digital, social media, functions, and custom written content platforms when supervising a crew of 10. 

“I have known as St. Tammany dwelling for seven yrs now and am energized by the immense options to celebrate, examine and boost Louisiana Northshore as a leading journey place for all,” explained Guasco.

Guasco graduated from Louisiana State University with a bachelor’s diploma in advertising and marketing and a master’s in general public administration. She is also a Certified Vacation Business Professional, a Southeast Tourism Society Travel Internet marketing Skilled and a graduate of the Louisiana Tourism Leadership Academy.

In 2022, the Louisiana Travel Affiliation recognized the Louisiana Northshore workforce with the Louey Award for “Outstanding Convention and Visitors Bureau/Tourist Commission of the Year (funds from $1 million and higher than)” at its once-a-year meeting.

Guasco was employed soon after Louisiana Northshore’s promotion of Roberta Carrow-Jackson to supervisor of film and digital communications and Sarah Hill as supervisor of marketing technique and model articles, in addition to hiring Erica Glory as manager of social media and neighborhood relations.